become yourself –  

As part of the project support for Smart-up Lucerne, Petra supported me and my enterprise “bcome” over several weeks with mentoring and tools in my rebranding process of bcome. We started by redefining my core values for my business and then gradually establishing the value proposition for the individual products.

As my business at the time was allowed to grow during the process, it needed some external adjustments, which defined a new name, a new corporate design and a new identity. The mentoring sessions with Petra were both very efficient and clear. The transition is fast and yet individually adapted. With the great support and clear tools, the process is reduced to the essentials – to the authentic core message behind the business concept. 

Due to Petra’s high level of professional competence, mentoring did not involve a lot of “fumbling around”, but the tasks were implemented immediately. With the help of the project support, our rebranding for bcome is now complete. The independent specialist unit for psychosocial development is committed to ensuring that people who are eager to change can discover and live their natural self – become themselves ( Dear Petra, thank you very much for your competent, honest and committed support.